The web is a powerful vehicle to publicize your company, it is a tool that allows you to expand your business to the next level and in this way convert these visits into potential customers that in the end will end up being more sales and more recognition for your company .
In the case of small and medium-sized companies, silence and lack of visibility mean that they lose customers at the hands of those companies that without being better know how to promote better. Having a website as small and basic as it may be, is the starting point to start being visible on the internet and thus provide customers with better solutions, better products and better services.
Business success is not a matter of justice, it is a marketing issue, customers do not buy from the best, they buy from the one they “consider” to be the best (whether or not this is true), and this is the story that A web page can count, it will be the place where clients can learn more about you and how you can help them. People who don’t yet know your business exists will know when they find your page while browsing Google.
Imagine that you are in a big event, in a hall with 1,000 people or more, all potential clients for your business, and you are given the opportunity to go up on the platform to expose and tell the audience what you are doing and what you are doing. It treats your business, which makes it special and why they should acquire these services and in the end remind them that those who are interested at the exit can make a quote or buy from them immediately if they wish.
The same thing happens with a web page, only this audience is distributed in different places and they will “listen” to your intervention at different times when they visit their web page, and just as in the event with a shopping cart or a contact form, the Clients may request quotes or buy from you immediately.
Some advantages of having a website are:
Introduce yourself to new potential customers.
Show what you sell and its benefits.
You can build a database of interested parties, those who leave your data to contact them in the future.
Having a place on the web open 24 hours a day, 7 days a week.